Strategy and Goals

Growth must be sustainable. SAF-HOLLAND’s growth strategy is broadly positioned. Global trends and enterprise-specific factors contribute to the Company’s continued successful development.

Our growth strategy is defined clearly by three building blocks. First, we aim to increase our share of the world’s rapidly growing transportation market. As a quality provider of safety-relevant systems we are a strategic partner for our customers. Our systems ensure a high level of reliability and a long service life for trucks and trailers, and these are values that matter in the trucking business.

Second, the merger of SAF and HOLLAND has created a globally-positioned enterprise that is participating in the growth of dynamic markets in eastern Europe and Russia and in Latin America, India, and China. We are also responding to the sustained growth of trade flows by expanding our service network on all five continents. We are also manufacturing not only in our traditional regions of Western Europe and North America, but also in China, Brazil, Australia, and Slovakia.

Our strategy’s third building block is the exchange of technology within the merged enterprise. A wider range of products and regional focal points that complement each other are the best preconditions for future growth.